A Halloween inspired season finale party was created within the 'haunted' Bowery Hotel. From an optical illusion step & repeat to a massive SERHANT Jack-O-Lantern wherever guests turned there were moments to discover. We were also tasked with finding sponsorships and put together an a-la-carte menu for potential companies. One headline sponsor, Smirnoff, sponsored the 'Mad Scientist Bar' which included branded lab coats, a propped out branded dedicated bar, step & repeat signage, as well as a mad scientist 'character' who interacted with guests all night.